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Giugiaro Parcour Show Car | Bag Project

In 2013 Italdesign Giugiaro celebrated 45 years in business by presenting in Geneva the Parcour, a type of GT car, based on the original concept of a Sport Utility Vehicle. Two different kinds of leather bags have been designed to fit in the compartments of this concept car.

Integrated Bags

MODULAR | FUNCTIONAL | CRAFTED

Three bags could perfectly fit in the compartment obtained behind the two seats and more inside the boot of the show car. This integrated results came from a refined research and different steps of modeling and prototyping. Designed to fulfill the evolution of the boot concept these bags became a set of functional, versatile and modular products, able to satisfy the new requirements of traveling.

Performant Materials

INNOVATIVE | RESISTANT | WATERPROOF

Exclusive materials were chosen to shape the sportive and modern design language of Giugiaro Parcour bags. Intelligent partitions with waterproof high-quality metal zippers to ensure organization and performance. A selected leather in two colors, black and white, is enriched by contrasting stitching and details to give the shape to a free time backpack bag and a smaller shoulder beauty bag.

Images courtesy of Giugiaro (www.italdesign.it)

DESIGN |
PRODUCT |
DEVELOPMENT |

Client: Italdesign Giugiaro

Design Direction
Realized with :
 Studio Borromeo & De Silva / E. Alvarez

Dates: Mar 2013

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